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The biggest potential for water savings is outdoors. While a 15 minute shower uses 30 gallons, watering an average lawn for 15 minutes uses 700 gallons! Make sure your sprinklers don't overwater or spray onto hard surfaces. Turn down your irrigation controller using the watering percent adjust at www.WaterWiseSB.org. Watch a video about it here.
Check the soil's moisture level before watering.
You can reduce your water use 20-50% by regularly checking the soil before watering.